Own the moment people decide what to cook
Your product appears inside recipes, ingredient lists, and shopping baskets of 30K+ home cooks — right when they decide what to buy. Not interruptive ads. Native in-app placement that converts.
Monthly active cooks
Avg. ROI (vs 1.2x industry)
Avg. session per recipe
Brand partners
Your product. Real kitchens.
FoodFix is where home cooks discover recipes, build shopping lists, and follow step-by-step cooking instructions. Your brand appears natively inside this journey — not as an ad, but as part of the experience.
- Your product featured as a star ingredient in recipes people search, save, and cook
- Linked directly to ingredient lists and shopping baskets — one tap to add
- Visible throughout the cooking journey: discovery, planning, shopping, cooking
- Real purchase intent — not passive scrolling, but active meal decisions
Three core assets
Three native placement formats designed around how people actually cook.
Promoted recipes
Your product becomes the star ingredient. Recipes surface in search, explore, and the home feed — reaching cooks at the moment of decision.
Branded products
Linked to the ingredient graph. Your product appears in ingredient lists, shopping lists, and grocery baskets — turning recipe views into purchases.
Video & banner ads
9:16 vertical video and banner placements across home, explore, and cook mode. High-attention formats in a distraction-free cooking environment.
Present at every step
Discovery
Cooks browse recipes on the home feed, search by ingredient, or explore trending dishes. Your promoted recipes appear right here.
Ingredient selection
Users tap into the recipe and see your branded product in the ingredient list — with a direct link to learn more or add to cart.
Grocery planning
Ingredients move to the shopping list. Your product stays attached — visible when users plan their grocery run or order online.
Cooking
Step-by-step cook mode. Your product is referenced in the instructions. 8 minutes of focused, undivided attention.
Everything you need in one dashboard
Manage your entire FoodFix presence from a single workspace. Upload products, build campaigns, track performance, and manage your team — all without leaving the platform.
- Org management with team roles and permissions
- Product catalog linked to the ingredient graph
- Campaign builder with scheduling and budget controls
- Real-time analytics and consolidated billing
Precision targeting
Reach exactly who buys your product. No wasted impressions.
Dietary preferences
Keto. Vegan. Gluten-free. Dairy-free. Reach audiences by how they actually eat, not just demographics.
Cooking behavior
Target by skill level, cooking frequency, recipe categories, and cuisine preferences. Match your product to the right cook.
Purchase intent
Reach users actively building shopping lists. Target by basket composition, ingredient searches, and grocery planning behavior.
Geographic
City-level targeting. Regional campaigns. Nationwide launches. Go where your distribution is.
Why this works better
Traditional Ads
Skipped in 5 seconds
Forgotten by dinner
Spray and pray targeting
Impossible to measure real ROI
Feels like an interruption
No lasting brand affinity
FoodFix In-App Placement
Seen during 8-min cooking sessions
Saved. Cooked. Bought again.
Reaches exactly who buys
Clear attribution to purchases
Feels like part of the recipe
Builds long-term loyalty
Traditional Ads
Skipped in 5 seconds
Forgotten by dinner
Spray and pray targeting
Impossible to measure real ROI
Feels like an interruption
No lasting brand affinity
FoodFix In-App Placement
Seen during 8-min cooking sessions
Saved. Cooked. Bought again.
Reaches exactly who buys
Clear attribution to purchases
Feels like part of the recipe
Builds long-term loyalty
Full-funnel analytics
Track every touchpoint from impression to purchase. Know exactly what's working.
Real-time dashboard
Impressions, clicks, recipe saves, ingredient adds, and conversions — all in one place. Export anytime.
Purchase attribution
Trace the line from recipe view to ingredient add to grocery purchase. Measure real ROI, not vanity metrics.
Recipe performance
See which recipes drive the most engagement, saves, and ingredient-to-cart actions for your product.
Brand safety
Content moderation. Approval workflows. Brand guidelines enforcement. Your reputation protected.
Campaign optimization
A/B test placements. Adjust targeting mid-flight. Reallocate budget to top performers automatically.
Dedicated support
Account manager. Campaign strategist. Onboarding specialist. Your team, extended.
What our partners say
We created a cookbook for lunch at work with FoodFix — and the exposure was incredible. Our meal ticket brand reached home cooks right when they plan meals, driving record engagement for Sodexo.
Our most innovative partnership yet. Users discover a recipe on FoodFix, tap to buy the ingredients, and Kaufland delivers them via Wolt — from recipe to doorstep in under an hour.
Partnering with FoodFix for MasterChef Season 9 was a perfect fit. Show watchers go from watching a dish on Voyo to cooking it at home — an amazing TV-to-kitchen experience we couldn't get anywhere else.
Plans that scale with you.
From your first placement to always-on presence — pick the tier that fits.
For brands getting started
Launch your first in-app placements and see what FoodFix can do.
- Up to 5 promoted recipes
- Basic product catalog (up to 10 SKUs)
- Standard targeting options
- Campaign analytics dashboard
- Email support
- Monthly performance report
For growing brands
Scale your in-app presence with advanced targeting and dedicated support.
- Everything in Light
- Up to 25 promoted recipes
- Full product catalog (unlimited SKUs)
- Advanced audience targeting
- Video & banner ad placements
- Dedicated account manager
- Weekly performance reports
- API access
For enterprise brands
Full-service partnership with category exclusivity and white-glove management.
- Everything in Platinum
- Unlimited promoted recipes
- Category exclusivity options
- Custom integrations & data feeds
- Executive strategy sessions
- Priority placement in top recipes
- 24/7 priority support
- Custom attribution & reporting
Common questions
See it in action
30-minute demo. Custom placement proposal. No commitment required.
Your competitors are already here
10+ brands are placed inside the recipes, shopping lists, and baskets of 30K+ home cooks. Time to join them.